brand marketing strategy
*NOT a sponsored project
Concept for academic purposes ONLY
What is your favorite hometown tradition? UNESCO Creative Cities Network makes a list of "Creative Cities" around the world to celebrate their iconic traditions that live in 7 creative fields; Crafts & Folk Art, Design, Film, Gastronomy, Literature, Media Arts, and Music. As a big fan of the organization, I decided to design a branding strategy concept to promote the organization to a bigger audience.